About the Program

The Certified Revenue Growth Manager (CRGM) Online Program empowers professionals to lead revenue growth strategies in today’s fast-paced business environment.
Designed for professionals in sales, marketing, pricing, finance, and strategy, this program combines theoretical insight with hands-on practice through video lessons, case studies, and an interactive simulation.
Participants will learn Revenue Growth Management by leveraging data-driven decision-making, optimizing key RGM levers (Pricing, Promotions, Portfolio, and Mix), and translating insights into measurable business results.

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Learning Objectives

The CRGM Program helps you connect insights, analytics, and execution to make smarter commercial decisions that drive sustainable growth.
💡 Revenue Growth Mindset – Connect strategy, analytics, and execution.
📊Data & Digital Tools – Use insights to guide smarter decisions.
🎯RGM Levers – Optimize pricing, promotions, and portfolio mix.
🚀Commercial Performance – Turn insights into profitable actions.
🤝 Cross-Functional Alignment – Unite sales, marketing, and finance.
🧩Practical Application – Learn through real cases and simulations.

Learning Package

What Benefits are Included?

🔸 1 year of full access to all program materials, including updates and bonus content
🔸 Access to presentations, real business examples, and case studies
🔸 Official EPP certification upon successful program completion
🔸 1 year of EPP Prime subscription with webinars, expert articles, templates, tools, and a lot more
🔸 Access to 1 elective from our online portfolio
🔸 20% alumni discount across the full EPP portfolio
🔸 Personalized guidance from your dedicated Learning Advisor

Course curriculum

    1. Introduction

      FREE PREVIEW

    1. The Strategic Role of RGM

    2. The Revenue Growth Levers

    3. The Data-Driven Mindset

    4. Wrap Up

    5. RGM Maturity Framework

    6. Checkpoint 1

    1. From Traditional Tools to Integrated Thinking

    2. The Data Integration Challenge

    3. Common Price-Setting

    4. Wrap Up

    5. Checkpoint 2

    1. Market Structure

    2. Market Segmentation

    3. Mapping guide

    4. Shopper Value Understanding

    5. Opportunity Sizing & Prioritization

    6. Wrap Up

    7. Checkpoint 3

    1. Strategic Pricing Fundamentals

    2. Price Pack Architecture (PPA)

    3. SKU Rationalization

    4. Innovation Pipeline

    5. Lifecycle Revenue Maximization

    6. Trade Promotions and Discount Management

    7. Wrap Up

    8. Learning Activities

    9. Checkpoint 4

    1. Channel Economics

    2. Omnichannel Growth Strategies

    3. Distributor & Retailer Collaboration

    4. Wrap up

    5. Checkpoint 5

About this course

  • aprox. 8 hours of content
  • practical exercises
  • online exam to get certified

Pricing Options

Benefit from group discounts: 15% off for 2 participants and 20% off for 3 or more. Prime Members are also eligible for special rates.
For group registrations or any discount inquiries, please contact us at [email protected]

🌎 Local Currencies Available

Special pricing options are available for participants who wish to join our programs. Please contact our team before registering so we can assist you, answer any questions, and guide you through the process.

Reach Out for Details

  • Video Content

    Engaging voiced-over presentations
    Real-world case studies
    Expert interviews and insight

  • Interactive Elements

    Practical exercises
    Knowledge check questions
    Self-assessment tools

  • Downloadable Resources

    Templates and frameworks
    Implementation guides
    Reference materials

Earn Your Official Certification

Get Recognized for your Pricing Expertise!

After completing the CRGM Online Program and passing the final exam, you’ll receive a recognized digital certificate and official CRGM badge. Both can be shared online to demonstrate your expertise, validate your skills, and showcase your commitment to professional excellence, helping you stand out and strengthen your credibility in the industry.

Take the Next Step in Your Pricing Career
Download the CRGM Online Brochure to explore the full curriculum, learning journey and other benefits.

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Faculty& Strategic Partners

Buynomics is a leading Revenue Growth Management (RGM) platform designed to optimize pricing and commercial decisions across all revenue levers. By combining multiple data sources with advanced AI, it provides a single, shopper-centric view to support faster and more informed decision-making.

Trusted by global companies such as Danone, General Mills, Unilever, L’Oréal, and Nestlé, Buynomics helps organizations increase gross profits by 2–4% and reduce decision-making time by up to 80%.

Founded in 2018 and headquartered in Cologne, Germany, Buynomics supports enterprise teams in driving more consistent and data-driven revenue growth strategies.

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Frequently Asked Questions

  • What is the CRGM Online program?

    The Certified Revenue Growth Manager (CRGM) Online is an internationally recognized certification designed to help professionals develop structured, data-driven Revenue Growth Management capabilities. The program focuses on how to connect pricing, promotions, portfolio decisions, trade terms, and commercial strategy to drive measurable business growth across organizations.

  • Who is the program designed for?

    The CRGM Online program is designed for professionals working in roles such as: Revenue Growth Management, Pricing, Sales, Marketing, Finance, Strategy, Product or portfolio management.
    It is particularly relevant for professionals responsible for improving commercial performance, optimizing promotions and pricing strategies, or supporting portfolio and channel decisions.

  • How does the online format work?

    The program is delivered fully online and self-paced, allowing participants to progress through the modules according to their own schedule.
    Participants receive access to:
    - structured learning modules
    - video lessons
    - case-based examples
    - practical RGM frameworks
    - downloadable learning materials
    - module assessments
    - final certification exam
    - access to the platform for up to 12 months.

  • Does the program include practical tools or frameworks?

    Yes. The program introduces structured RGM frameworks and analytical approaches that support commercial decision-making, such as:
    - price–value mapping
    - segmentation approaches
    promotion ROI analysis
    portfolio and mix optimization logic
    - revenue growth maturity assessment tools
    - KPI dashboards and analytics frameworks
    These tools support participants in applying RGM principles directly within their organization.

  • What certification will participants receive?

    After completing the modules, participants take an online multiple-choice certification exam.
    The exam:
    - includes 20 questions
    - requires a passing score of 70%
    - allows up to 3 attempts
    After successfully passing the exam, participants receive:
    - the Certified Revenue Growth Manager (CRGM) certificate
    - an official digital badge for LinkedIn and professional platforms

  • Is there support available during the program?

    Yes. Participants can contact the EPP eLearning support team during the program if they have questions. Support from trainers may also be available upon request if needed.

If you have further questions or would like additional clarification, you can contact us directly at [email protected].
We will get back to you as soon as possible.